Adobe Max '22 bottles
I had the pleasure of creating this really cool water bottle design for Adobe Max- a task straight from the Creative director who has closely managed the Max identity for years. (It was intimidating but an honor.) The ask was to take the Adobe 'A' and splinter it with various shapes made from triangles that were geometrically similar to the 'A'. To do this I created a grid of these triangles in white, and then placed the 'A' in the center. I then recolored select shapes that would simultaneously blend with and complement the angles of the 'A'.
The result was a continuation of the op-art inspired Max identity. It sounds like a simple process (because it is) but like all simple things done well it did take hours to get just right.