Better Mess Lyric Video

A lyric video I designed and animated for the song Better Mess by up and coming Dark-Pop music artist Ashley Zarah. The song is about her family, and the complexity of relationships where love is supposed to be unconditional. Throughout the video I used the motif of a circle (symbol of perfection and being whole) and broke it apart; Even within the perfect barrier of a family, "love isn't always positive".

https://m.facebook.com/story.php?story_fbid=2035431456593548&id=766960940107279

I felt like the visuals were strong enough to live elsewhere, so also designed some merchandise.